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Fundamentos de marketing.

By: Material type: TextTextLanguage: Spanish Publisher: [México D.F.] : México : Mc Graw Hill Interamericana Editores, [Fecha de publicación no identificada]Description: 741 páginas : ilustraciones y tablas + Incluye CD-RomContent type:
  • texto
Media type:
  • no mediado
Carrier type:
  • volumen
ISBN:
  • 978-970-10-6201-2
Subject(s): DDC classification:
  • 658.8 Markentig, mercadotecnia
Contents:
La naturaleza y el panorama del marketing.-- El campo del marketing.-- El ambiente dinámico del marketing.
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Holdings
Item type Current library Call number Status Date due Barcode
Libros Libros Biblioteca Campus Norte Ingeniería Comercial 658.8 STA L006845 (Browse shelf(Opens below)) Available L006845

Incluye: indice alfabético.

La naturaleza y el panorama del marketing.-- El campo del marketing.-- El ambiente dinámico del marketing.

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